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A 59 Million Dollar Lesson in Marketing and Knowing Your Customers
Your business can gain golden insights about marketing and deep customer understanding from the US restaurant with the highest sales. No matter what
New Marketing Lessons from B2B Industrial Company, New Pig
Beth Negus Viveiros wrote a cool B2B marketing case study blog post about an old dog—er pig—that’s learned the tricks of new marketing extremely well.
Getting Your Readers to Sign up for e-newsletters
It may seem to you that lately all small business marketing and Internet marketing how-to sites and blogs are focused on the newest social media
Marketing Insights from Tony Hsieh, CEO of Zappos and the Author of “Delivering Happiness” Book
It was a real treat last week at a conference to hear a down-to-earth keynote speech from a guy who’s had two start up company exits between 1998
Rev-up Your Small Business Website with an Online Video
Small business owners and marketers can always use an online marketing tool that’s proven to increase interest and sales among their (hard-earned)
LinkedIn & Company Blogs Generate Business-to-Business (BtoB) Leads per New Survey
DemandGen Report surveyed 218 BtoB sales and marketing professionals and found that social media is (actually) driving leads and helping to connect
How Online Video Case Studies Help Market B2B Services
Successful business-to-business marketing is a tough road. No matter how hard we try, most B2B products don’t have the sizzle of an iPod. But one
Social Media Marketing, Twitter Lesson from Guy Kawasaki
7-13-09 Update: Here is link to Guy's blog where he published all of the links he discussed at this event. This morning 600 people gathered in La
