Customers love valuable, specific, no-nonsense, problem-solving content that's easily accessible on the Web. Content that answers questions, saves
Social Media Marketing, Twitter Lesson from Guy Kawasaki
7-13-09 Update: Here is link to Guy's blog where he published all of the links he discussed at this event. This morning 600 people gathered in La
How to Create a Successful Business-to-Business Blog
If you’re a small business owner or marketer in the business-to-business space, successful social media examples are hard to come by. But I have
Bootstrapping Ideas for Startups and Small Businesses from Digital Media Center, Orange County
If you're an entrepreneur--or are thinking like one--bootstrapping ideas that work for startups (how to market, launch a new business or how to
Successful Social Networking, Social Media Product Launch: Cisco’s Web 2.0 Marketing Case Study
Building a Community with Social Media and Web 2.0 - A Cisco Product Launch Case Study View more presentations from LaSandra Brill As a small
Survival Marketing: Reaching Out To Your Community in a Time of Crisis
Thanks to the credit-crunch/growing-unemployment end of the recession, many small businesses are losing sales and customers. They’re in a crisis