Cynthia Trevino

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May 27, 2010 By Cynthia Trevino 2 Comments

Does Your Small Business Have 8 Key Social Media Marketing Basics in Place?

If a social media marketing program is a part of your small business growth plan, here are a few basics that will set you up for success.  First,

May 24, 2010 By Cynthia Trevino Leave a Comment

Finding Time for Social Media Marketing in Your Small Business

As a small business owner you’re wearing a ton of hats—entrepreneur, chief sales person, accountant, product developer, customer service rep, and

May 10, 2010 By Cynthia Trevino 2 Comments

Marketing Insights from Tony Hsieh, CEO of Zappos and the Author of “Delivering Happiness” Book

It was a real treat last week at a conference to hear a down-to-earth keynote speech from a guy who’s had two start up company exits between 1998

May 5, 2010 By Cynthia Trevino Leave a Comment

Rev-up Your Small Business Website with an Online Video

Small business owners and marketers can always use an online marketing tool that’s proven to increase interest and sales among their  (hard-earned)

March 4, 2010 By Cynthia Trevino Leave a Comment

Business Growth Goals and Content Marketing Tactics (Part 2)

Problem: You’d like your website to be a source of prospects and leads for your sales team. Goal: Attract more potential customers with the types of

January 24, 2010 By Cynthia Trevino 1 Comment

Business Growth Goals and Content Marketing Tactics (Part 1)

This begins a series of posts for small business owners, startups and B2B marketers that are new to using social media to grow their companies.  Or,

January 14, 2010 By Cynthia Trevino 4 Comments

Marketing Tactics: Why Content Marketing is a Small Business Necessity

Maybe you’re thinking about the best marketing tactics to give your small business a strong start this year.   I’m not a formal New Year resolutions

December 28, 2009 By Cynthia Trevino 3 Comments

Crush It! Author & Wine Library TV Host Gary Vaynerchuk Comes to Carlsbad, CA

Gary Vaynerchuk, the New York Times/Wall St. Journal best-selling author of “Crush It!  Why Now is the Time to Cash in on Your Passion” is a savvy

December 18, 2009 By Cynthia Trevino 3 Comments

How to: Use Social Media to Increase Your Visibility and Get People Listening

How Service-now.com is Beating the Goliath(s) in the IT  Management Software Space Shannon Free-Cleveland, UCSD Extension, Matt French & Rhett

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