Small business owners are routinely encouraged to follow the advice of marketing folks like me about growing your business. Using blogs, etc. Of
Turning Blog Readers into Customers: WSJ Covers Successful Small Business Blogs
The highlight of today’s Wall St. Journal small business blog article is about how Sequence, Inc. is now finding customers from their web site, based
Smart B2B Marketing: Small Business Shows How to Differentiate
Small businesses looking for lessons in how to differentiate their products from competitors, can take a quick lesson from an article about small
Marketing Success: Social Networking Insights from Josh Berman, MySpace Founder
Business owners and business marketers in the audience gained some key insights from a talk today at the San Diego Venture Group’s 5th Annual Venture
How to Save Millions on Advertising & Reach Ready-to-Buy Buyers: DriverTV
One (of the many) advantages small companies have over big companies, like General Motors (at least they blog, see Fastlane executive GM blog
How to Win Business Using Blogging, Word of Mouth Marketing: 3 Mini-Case Studies
Three diverse companies that have had long-term and short-term success with word of mouth marketing are Jones Soda, Sprint/Nextel and Stormhoek
The ‘New’ Marketing PR Drives Sales Leads
B2B Marketing Trends has an excellent article that summarizes good public relations news for small business selling to businesses. According to
How a Small Company Got a Big Image, Overnight: TheBeerBelly.com
We hear about overnight success stories of marketing and selling lots of products and services via the web, in a short time. In the new world of
What is WOMM (Word of Mouth Marketing) and why should business owners care?
So, what is word of mouth marketing? One way to think of WOM as good old basic, "referral programs" or "user
