Cynthia Trevino

Create Streams of Perfect Clients

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March 4, 2010 By Cynthia Trevino Leave a Comment

Business Growth Goals and Content Marketing Tactics (Part 2)

Problem: You’d like your website to be a source of prospects and leads for your sales team. Goal: Attract more potential customers with the types of

December 28, 2009 By Cynthia Trevino 3 Comments

Crush It! Author & Wine Library TV Host Gary Vaynerchuk Comes to Carlsbad, CA

Gary Vaynerchuk, the New York Times/Wall St. Journal best-selling author of “Crush It!  Why Now is the Time to Cash in on Your Passion” is a savvy

December 18, 2009 By Cynthia Trevino 3 Comments

How to: Use Social Media to Increase Your Visibility and Get People Listening

How Service-now.com is Beating the Goliath(s) in the IT  Management Software Space Shannon Free-Cleveland, UCSD Extension, Matt French & Rhett

December 3, 2009 By Cynthia Trevino 1 Comment

Social Media Shifts from Fad to Small Business Requirement

Erik Qualman has done for social media what the Freakonomics guys have done for recent social history and economics. In case you missed it, his video

November 4, 2009 By Cynthia Trevino 3 Comments

How to: Use Social Media to Increase Visits, Leads Like IndustrialInterface.com

I am always on the hunt for B2B examples of successful social media marketing tactics. IndustrialInterface.com provides sales referrals and matching

September 18, 2009 By Cynthia Trevino 1 Comment

5 Business Goals An Online Customer Community Can Help You Achieve

“An online community is: Where a group of people with similar goals or interests connect and exchange information using web tools.” Jeremiah K.

August 23, 2009 By Cynthia Trevino 1 Comment

Marketing Tactic: Compelling Web Content Helps to Grow Your Business

Bill Clinton famously said, “It’s the economy stupid.” In today’s online race to find new customers and grow your small business, “It’s the content

August 9, 2009 By Cynthia Trevino 2 Comments

Marketing Tactics & Successful Case Study in the B2B Marketplace

Source: ZDNet For you business to business marketers and owners asking for relevant examples of other btob companies “like me” that have

August 2, 2009 By Cynthia Trevino Leave a Comment

How to Reach Buyers Spending Over $25,000 in 2009

Changes in Information Resources Used During the First Half of 2009 Source: Marketing Sherpa Chart of the Week Marketing Sherpa's chart of the

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