If you’re a small business or mid-size company that sells through a dealer, rep or VAR (value added reseller) channel, there are some key lessons from
Top 10 Ways to Add Social Media to B2B Marketing
Social media marketing is emerging as a viable business-to-business marketing, public relations option. It is even becoming a useful so-called
Marketing Success: Social Networking Insights from Josh Berman, MySpace Founder
Business owners and business marketers in the audience gained some key insights from a talk today at the San Diego Venture Group’s 5th Annual Venture
How (Why) To Spend Quality Time with Customers
The Wall Street Journal’s Carol Hymowitz in her ‘In the Lead’ column yesterday shares some great findings about how business to business (B2B) sales
What Is Social Media & Why Should Small Businesses Care?
I spoke to three different business people today (two small business owners & one mid-sized corporate person) who had a similar so-called pain
Understanding RSS: Excellent Article by Plant Services Magazine Editor
Small business owners—well all of us—need to save time. Especially if you (wish to) follow blogs or other frequently updated sites online.
Building Blogger Relationships: MarketingProfs Webinar
MarketingProfs produced a great online seminar today titled, Social Media 2.0: Building a Blogger Relations Program. Josh Hallet, social media
Social Networking Sites: Ideas for Marketers
ClickZ covers a study about how adults visit social networking sites online. Enid Burns wrote the article 'Marketing to Social Networking
New Business Marketing: Web 2.0 Ecosystem
A picture is worth a thousand words. Or a gazillion dollars. This view of Web 2.0, created by Yael Elish, CEO of eSnips (a cool social content sharing