If you’re a small business looking online to improve your business marketing, find new customers, or check out how other small business owners are
Podcast with Nate Whitehill, CEO of Unique Blog Designs About Small Business Blogging
Nate Whitehill, talented blogger, designer of John Chow.com, and CEO of Unique Blog Designs sat down for an interview with me recently. At Unique
Is Online Video Right for Your Small Business?
In your efforts to generate leads via new media (or via any other media), it’s getting harder and harder to not consider the potential behind online
Marketing Strategies to Grow Your Small Business in 2008: My Top 5 Tips
Now is the time when, among tons of other business and personal decisions (do I just take a room at the local fitness center?), we must decide on the
Anticipating New Social Media Ideas from Blog World Expo & New Media
I'm looking forward to attending the Blog World Expo & New Media Conference in Las Vegas next month. Of the other blogging seminars
Using Social Networking Sites for Lead Generation: Marketing Sherpa Success Story
If your company markets and sells to businesses, it is difficult to find examples of successful lead generation campaigns using social networks.
Why (A Few) Executives Use Blogs to Communicate with Their Customers
The eyes of most (and by most I mean all) CEOs, owners and executives of the small to mid-size companies I know still glaze over when I say the words
How to Use Buyer Personas to Find Customers and Prospects
Small companies and business owners are missing new customer acquisition opportunities by not clarifying who their customers really are. Sure,
How (Why) To Spend Quality Time with Customers
The Wall Street Journal’s Carol Hymowitz in her ‘In the Lead’ column yesterday shares some great findings about how business to business (B2B) sales