Cynthia Trevino

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February 1, 2014 By Cynthia Trevino Leave a Comment

8 Tips for Entrepreneurs Finally Launching Their Business

If you're a founder of a startup or a small business owner, you've no doubt heard and read a thousand times: Create valuable content!  Post it to

February 19, 2013 By Cynthia Trevino Leave a Comment

Startups: 9 Most Effective Ways to Get Customers with A Blog

  This post originally appeared at Caypen.com. You’re launching a startup on a shoestring. You’re stretched—developing a product, service or

September 6, 2011 By Cynthia Trevino Leave a Comment

Web Analytics: Do You Track Vanity Metrics or Actionable Data?

    What are Vanity Metrics?  Are you tracking Vanity Metrics or Actionable Data?  Hiten Shah, CEO of KISSmetrics, posed this and other

June 22, 2011 By Cynthia Trevino Leave a Comment

A Bold B2B Blog You Can Learn From: FeeFighters

Small businesses and entrepreneurs that are (still) thinking about launching a company blog can get some bold inspiration from Feefighters’ blog. 

April 27, 2011 By Cynthia Trevino Leave a Comment

Entrepreneur Turned VC: Startups! Be Thought Leaders & Blog to Your Community

Mark Suster over at his must-read blog for all startups Both Sides of the Table answers once and for all yet again the (age-old) question:  Should

September 6, 2010 By Cynthia Trevino 3 Comments

Bootstrapping Ideas from a Successful B2B CEO

I love reading how-I-did-it interviews with successful start-up CEO's!    Especially entrepreneurs that share how they grew their small businesses by

May 10, 2010 By Cynthia Trevino 2 Comments

Marketing Insights from Tony Hsieh, CEO of Zappos and the Author of “Delivering Happiness” Book

It was a real treat last week at a conference to hear a down-to-earth keynote speech from a guy who’s had two start up company exits between 1998

June 13, 2009 By Cynthia Trevino Leave a Comment

Bootstrapping Ideas for Startups and Small Businesses from Digital Media Center, Orange County

If you're an entrepreneur--or are thinking like one--bootstrapping ideas that work for startups  (how to market, launch a new business or how to

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