Customer evangelists are a business marketing person's dream. Customer evangelists love your product, your service and your company. They tell
The ROI of Business Blogging–Insights from Charlene Li & Forrester
If you are debating the marketing ROI for business blogging for your company, you’re not alone. Even the staunchest business blogging proponents
How Not to Market to Businesses
In this blog, I often highlight business marketing ideas from large firms that smaller companies could learn from and even adopt. And then there’s
Using Continuous Customer Conversations to Grow…eWeek’s Link
In November I posted about an article in eWeek that interviewed companies using web 2.0 tools wikis (web sites that are easily editable by web
Testimonial Marketing Goes Audio (Online)
All business marketing efforts can benefit from (more) customer testimonials. Testimonials from delighted cusotmers are the holy grail for
Business Blogs & Public Relations
Business marketing, business blogs and public relations all took a giant step forward yesterday. Now it will be easier for businesses to use their
Business Marketing: Autodesk’s UberCool Online Communities
Finding cool companies that are putting Web 2.0 tools to work in their business marketing is fun for me. (So I’m easily entertained.) I love
Business Marketing: 5 Reasons to Build an Online Customer Community
Since Time magazine named “You” the 2006 Person of the Year, small businesses might want to take a deep breath and look at some ways to
Contact
Cynthia Trevino 7040 Avenida Encinas Suite 104-364 Carlsbad, CA 92011 Phone: 760.268.1199 Fax: 760.918.6956 Email: Email
