This is a guest post by Roslyn Lenk. So you took the plunge and decided to start your own business. Like any business, you're starting small, and
Create Your Own Value Proposition, Recruit Customers to Spread It
Found a great "messaging" (marketing) question and conversation on Quora. “What is the best way to communicate a value proposition?” The answer from
Social Media Marketing: IndustrialInterface.com’s Cool Online Video Example
Industrial Interface Website Video from One Step Productions on Vimeo. IndustrialInterface.com is a BtoB startup business that's using social media
Marketing Tactics & Successful Case Study in the B2B Marketplace
Source: ZDNet For you business to business marketers and owners asking for relevant examples of other btob companies “like me” that have
LinkedIn & Company Blogs Generate Business-to-Business (BtoB) Leads per New Survey
DemandGen Report surveyed 218 BtoB sales and marketing professionals and found that social media is (actually) driving leads and helping to connect
B2Bs, Up in the Air About that Social Media Thingy?
Source: iStock.com Business-to-business (B2B) companies that have been on the fence about the usefulness of social media marketing will enjoy a recent
How a Small Business Blog Can Help Launch A New Product Online
Small business blogs are pretty common these days, but some entrepreneurs question how a small business blog can help them. I hear questions all the
How a Manufacturer Put Its Customers First in a White Paper and Won Leads, Positive PR
When working to make their company better known, JER Envirotech put its customers first and created a great success story from a lead generation
Keeping Small Business Leads Up in a Down Economy
If your small business needs some fresh lead generations ideas, you’ve come to the right place (blog). My friend Henry DeVries, a Lead Generation
