Cynthia Trevino

Create Streams of Perfect Clients

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June 3, 2011 By Cynthia Trevino 2 Comments

Create Your Own Value Proposition, Recruit Customers to Spread It

Found a great "messaging" (marketing) question and conversation on Quora. “What is the best way to communicate a value proposition?”  The answer from

March 29, 2011 By Cynthia Trevino 1 Comment

A 59 Million Dollar Lesson in Marketing and Knowing Your Customers

Your business can gain golden insights about marketing and deep customer understanding from the US restaurant with the highest sales.  No matter what

September 29, 2010 By Cynthia Trevino Leave a Comment

Getting Your Readers to Sign up for e-newsletters

It may seem to you that lately all small business marketing and Internet marketing how-to sites and blogs are focused on the newest social media

September 9, 2010 By Cynthia Trevino 2 Comments

Successful Startup CEO: Social Media Branding Leads to Sales

CEO and Founder Alyssa Rapp of Bottlenotes.com, a popular online community for wine lovers, believes that all businesses need a social media

August 1, 2010 By Cynthia Trevino Leave a Comment

Social Media Marketing: IndustrialInterface.com’s Cool Online Video Example

Industrial Interface Website Video from One Step Productions on Vimeo. IndustrialInterface.com is a BtoB startup business that's using social media

May 24, 2010 By Cynthia Trevino Leave a Comment

Finding Time for Social Media Marketing in Your Small Business

As a small business owner you’re wearing a ton of hats—entrepreneur, chief sales person, accountant, product developer, customer service rep, and

May 10, 2010 By Cynthia Trevino 2 Comments

Marketing Insights from Tony Hsieh, CEO of Zappos and the Author of “Delivering Happiness” Book

It was a real treat last week at a conference to hear a down-to-earth keynote speech from a guy who’s had two start up company exits between 1998

December 1, 2009 By Cynthia Trevino Leave a Comment

How to: 7 Content Marketing Tactics to Increase Web Site Visitors

If your small business is looking for ways to increase the number of web visitors—as most of us are—here are seven content marketing ideas.  The

November 4, 2009 By Cynthia Trevino 7 Comments

How To: 5 B2B Social Media Marketing Tips from IndustrialInterface.com’s T. Brian Jones

For  B2B companies looking for social media suggestions from other business owners, here are 5 suggestions from a startup.   T. Brian Jones, President

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